Our Team

Sylvester Sargent

Director

Sylvester is an experienced and highly skilled holiday vacation business owner. As the CEO, he is responsible for developing and executing a business strategy that will drive the success of the company. He is a hands-on leader and is closely involved in the day-to-day operations of the business, including developing a business strategy, hiring and promoting staff, overseeing the financial budget and meeting with department heads and potential investors.

He is responsible for establishing policies, goals, and mission statements for the organization, and closely monitors the company’s products and services, making recommendations to help increase sales and reduce expenses. He is always looking for ways to improve the guest experience, and is dedicated to providing high-quality service and amenities to ensure that guests have a comfortable and enjoyable stay.

Sylvester also oversees company operations to ensure efficiency, quality, and service, and cost-effective management of resources. He works closely with the Managerial staff to ensure that the company’s objectives are met and that the company is operating effectively and efficiently.

Overall, Sylvester is a valuable asset to the vacation rental industry, his leadership skills, strategic thinking, and ability to manage and oversee company operations make him an effective business owner. He is dedicated to providing guests with a memorable and enjoyable stay and his ability to manage and coordinate the company operations make him an effective holiday vacation business owner.

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Ricky Singh

Marketing Strategic

Ricky Singh is a highly skilled and experienced marketing strategist who works closely with the Marketing Director to develop and implement marketing plans and campaigns for the company.

As a marketing strategist, Ricky is responsible for conducting market research to identify target audiences and determining the most effective ways to reach those audiences. He also works to measure the effectiveness of marketing efforts and make adjustments as necessary to ensure that the campaigns are achieving their desired results.

In addition to working with the marketing team, Ricky also collaborates with other departments within the company, such as product development or sales, to ensure that marketing efforts are aligned with overall business goals. He is skilled in creating marketing plans and campaigns that effectively promote the company’s products or services, and achieve its business objectives.

Overall, Ricky is an essential member of the marketing team, and his expertise in market research, campaign planning and execution, and his ability to align marketing efforts with business goals make him a valuable asset to the organization.

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Peter Derjacques

India Pacific Co-Ordinating Specialist

Peter is an experienced and skilled holiday vacation proprietor, with a focus on the India Pacific region. He is responsible for overseeing the day-to-day operations of the vacation rentals, ensuring that guests have a comfortable and enjoyable stay. He is responsible for managing the properties, coordinating with staff, and handling customer service and guest inquiries.

As a holiday vacation proprietor, Peter has a deep understanding of the local culture and customs of the India Pacific region, and is able to provide guests with unique and authentic experiences. He is well-versed in the local destinations, and can provide recommendations and make arrangements for activities and excursions. He also has a keen eye for detail and works hard to ensure that all properties are well-maintained and equipped with all the necessary amenities to provide guests with a comfortable and enjoyable stay.

Peter is also known for his customer service skills, and is always willing to go the extra mile to ensure that guests have a memorable and pleasant stay. He has a great attention to detail, and is always looking for ways to improve the guest experience. He is dedicated to providing guests with a high level of service and attention, and is always willing to help with any questions or concerns.

Overall, Peter is an experienced and dedicated holiday vacation proprietor, who is well-versed in the local culture, customs and destinations of the India Pacific region. He is dedicated to providing guests with a comfortable, enjoyable, and authentic experience, and his customer service skills, attention to detail and ability to provide unique recommendations make him a valuable asset to the vacation rental industry.

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Youssef Ali

Marketing Director

Youssef Ali is an experienced and highly skilled Marketing Director who is responsible for overseeing and directing the organization’s marketing efforts. He is a leader who has shouldered the responsibility of spearheading and developing the site architecture, and coordinating tasks with the developer.

The job of constructing ATH was an underestimation of time and cost due to the third party delays. However, these challenges only served to strengthen Youssef and his team, and they have grown into their stressful roles and responsibilities with relish and optimism.

Youssef is responsible for setting marketing goals and strategies, managing the marketing budget, and leading a team of marketing professionals. He works to develop and implement marketing plans and campaigns that promote the organization’s products or services and achieve its business objectives. Additionally, he conducts market research, identifies target audiences, and determines the most effective ways to reach those audiences.

He engages with other departments within the organization, such as sales, product development, and public relations, to align marketing efforts with overall business goals. He is also responsible for monitoring and analyzing the effectiveness of marketing efforts and making adjustments as necessary.

Overall, Youssef is a highly effective Marketing Director, his leadership skills, ability to lead and coordinate a team, and his ability to develop and implement marketing plans that align with business goals make him a valuable asset to the organization.

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Deepak Singh

Web Master and Developer

Deepak is a highly skilled and experienced web master and developer who is known for his patience and ability to handle complex technical tasks with ease. He is responsible for designing, developing, and maintaining websites and web applications, which includes creating and editing web pages, implementing web design and functionality, and ensuring that the website is easily navigable and accessible to users.

Deepak is responsible for writing and testing code, troubleshooting technical issues, and working with databases to ensure that website data is properly stored and retrieved. He also ensures that the website is optimized for search engines and that it meets web accessibility standards.

In addition to his technical skills, he is always coming up with innovative ways to build and promote the business, always trying to take it to the next level. He has been a great supporter from the conception to the final delivery of the product.

Deepak is also known for his religious beliefs and enjoys celebrating his festivals. He has a great work-life balance and knows how to enjoy his free time. He is a valuable asset to the team, his technical skills and his ability to come up with innovative ideas to promote the business make him an effective web master and developer.

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Richard Serrant

Assistant Marketing Director

Richard Serrant is an experienced and highly skilled Assistant Marketing Director with a keen eye for trends and products. He is known for his passion for sports, particularly car racing, and his imaginative and enthusiastic approach to his work.

In his role as Assistant Marketing Director, Richard holds ultimate responsibility for the organization’s public activities and works closely with the marketing team to develop and deliver a fully integrated marketing strategy for the business. He is responsible for the development and implementation of the brand strategy for existing and new products.

Richard is a clear thinker and an excellent communicator, which enables him to effectively brainstorm and collaborate with the Media Director and Co-Director to meet the commercial goals of the organization. He provides the team with appropriate tools, materials, and presentations to meet Alternative To Hotel objectives. His dedication and hard work make a valuable contribution to the organization.

Overall, Richard is an asset to the team and his ability to identify trends, his passion for sports and his skills in communication, brainstorming and strategy development makes him an effective Assistant Marketing Director.

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Laura Maria

Secretary

Laura Maria is a highly dedicated and hardworking secretary who is known for her hyper workaholic attitude. Despite her busy schedule, she always maintains a positive attitude and is able to handle multiple tasks with efficiency and attention to detail.

Maria is responsible for processing invoices and payments, and performing other administrative tasks as needed. She is well-organized and is known to keep the office running smoothly by keeping track of important documents and maintaining a clean and tidy work environment. Additionally, Maria is a great team player, who is always happy to help her colleagues and is often seen mothering the staff with tea and biscuits.

As a Secretary, Maria also works closely with the marketing director, providing support and assistance in areas such as scheduling, correspondence, and event planning. She also maintains regular communication with clients, both guests and hosts, to investigate ways in which all Alternative To Hotel clients can have the best experience. Her input and dedication to duty makes a valuable contribution to the building of ATH Brand.

Overall, Laura Maria is an essential member of the team, and her attention to detail, positive attitude, and dedication to her work make her a valuable asset to the organization.

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Shiv Satchit

Media Strategist

Shiv is a highly skilled and experienced professional, known for his hands-on, down-to-earth approach to his work. As a media department manager, he is responsible for overseeing all aspects of media buying and planning initiatives. This includes developing and implementing plans for media buying, placing ads, and ensuring that ad buying stays within budget.

With a wealth of experience in the media industry, Shiv is well-traveled, often visiting clients in some of the most remote places on earth, acting as an ambassador for the organization.

He is passionate about building a truly global family of ATH members and is dedicated to championing the organization’s cause through his media buying and planning efforts.

Shiv’s ability to create effective media strategies and his ability to implement them successfully is what makes him an invaluable asset to the team. He is a true professional who has built a reputation for delivering results and his clients have always been satisfied with his work.

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Tessa Fanny

Marketing Director

Tessa is an experienced and highly skilled Marketing Director who is responsible for overseeing and directing the organization’s marketing efforts. She is a leader who has shouldered the responsibility of spearheading and developing the site architecture, and coordinating tasks with the developer.

The job of constructing ATH was an underestimation of time and cost due to the third party delays. However, these challenges only served to strengthen her and his team, and they have grown into their stressful roles and responsibilities with relish and optimism.

Tessa, is responsible for setting marketing goals and strategies, managing the marketing budget, and leading a team of marketing professionals. She works to develop and implement marketing plans and campaigns that promote the organization’s products or services and achieve its business objectives. Additionally, she conducts market research, identifies target audiences, and determines the most effective ways to reach those audiences.

She engages with other departments within the organization, such as sales, product development, and public relations, to align marketing efforts with overall business goals. She is also responsible for monitoring and analyzing the effectiveness of marketing efforts and making adjustments as necessary.

Overall, Tessa, is a highly effective Marketing Director, her leadership skills, ability to lead and coordinate a team, and her ability to develop and implement marketing plans that align with business goals make her a valuable asset to the organization.

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